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Ag in brief: Canada, Ontario investing $6M in Grow Ontario Market Initiative

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February 7, 2024
By Bree Rody


The governments of Canada and Ontario are investing an additional $6 million in the Grow Ontario Market Initiative to help agri-food businesses and industry organizations expand their sales and grow their markets. The increase brings the total funding for the Initiative through the Sustainable Canadian Agricultural Partnership to $12 million.

The Grow Ontario Market Initiative was launched in 2023 to provide primary producers, food processors and industry organizations with cost-share funding to help them increase sales in domestic and foreign markets through market analysis and planning, new product development and marketing.

Sustainable CAP is a five-year (2023-2028), $3.5-billion investment by federal, provincial and territorial governments to strengthen competitiveness, innovation, and resiliency of the agriculture, agri‐food and agri‐based products sector. This includes $1 billion in federal programs and activities and a $2.5 billion commitment cost-shared 60 per cent federally and 40 per cent provincially/territorially for programs designed and delivered by the provinces and territories.

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